Digital Business Marketing

Topic

Website Personalization

2 articles

Featured image for “Common Website Personalization Mistakes (and How to Avoid Them)”: Website Personalization

Analytics Oct 11, 2014

Common Website Personalization Mistakes (and How to Avoid Them)

How website personalization reshaped digital marketing in 2014, and the practical playbook for putting it to work.

Featured image for “Case Study: Winning With Website Personalization”: Website Personalization

Analytics Mar 21, 2014

Case Study: Winning With Website Personalization

How website personalization reshaped digital marketing in 2014, and the practical playbook for putting it to work.